Client Results

The work speaks
for itself.

A look at the businesses I've built marketing systems for — and what those systems produced.

Carvers Steaks and Seafood — surf and turf dish
Carvers Steaks & Seafood Sandy, Utah · Active Client
Hospitality · Full Suite

Sandy's most-awarded steakhouse, showing up like it.

Carvers had the accolades — voted Best Steakhouse in Salt Lake — but their digital presence wasn't telling that story. We rebuilt it from the ground up: social content that matches the quality of the dining experience, a Google Business Profile that captures local intent, and a review system that turns satisfied guests into vocal advocates.

#1
Best Steakhouse in SLC
3×
Weekly Content Cadence
$1.5K
Monthly Retainer

Services

Amplify Foundation Accelerate AI Automation Review Strategy
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Mark Miller Subaru — car dealership
Mark Miller Subaru Salt Lake City, Utah · Director of Marketing
Automotive · In-House Director

$3M in annual budget. Every dollar accountable.

As Director of Marketing, I own the full funnel — from brand awareness to dealer-level performance campaigns. This means budget allocation across SEO, PPC, social, email, and community sponsorships, plus AI-powered executive reporting that gives leadership real-time clarity on what's working and what's not.

$3M+
Annual Budget Managed
$550K
Nonprofit Partnerships
4
Staff Managed

Scope

Full-Funnel Strategy Google Ads SEO Social Media AI Reporting Community Partnerships
Full Experience →
NL Consulting — business strategy session
NL Consulting Salt Lake City, Utah · Founder
Consulting · Founder & Principal

Building marketing infrastructure that runs without a full team.

NL Consulting is the practice I built to bring enterprise-level marketing thinking to small and local businesses. The model is simple: audit what's broken, prioritize what moves the needle, and build AI-powered systems that keep producing after the engagement ends. Every client gets direct access to me — not an account manager.

$1.5K
Avg. Monthly Retainer
AI
Native Execution
SLC
Utah-Based

What I Do

Channel Audits AI Automation System Onboarding ROI Prioritization Growth Strategy
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Salt Lake Tribune — media and digital advertising
Salt Lake Tribune Salt Lake City, Utah · Digital Marketing Executive
Media · Digital Advertising

Selling performance to local businesses who'd never bought digital before.

At the Tribune, my job was to take Utah's most-read news brand and turn it into a digital advertising vehicle for local businesses. That meant building the pitch, managing the campaigns, and delivering results for clients who were often buying digital media for the first time — and needed to see ROI fast enough to renew.

Feb
2021 Start
Utah
Local Business Focus
18mo
Tenure

Scope

Digital Ad Sales Campaign Management Creative Development Performance Reporting Client Strategy
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Pinterest — social media advertising and SMB portfolio
Pinterest / MarketStar Salt Lake City, Utah · Partner Manager
AdTech · SMB Advertising Portfolio

$500K+ in SMB ad budgets. Every account a growth target.

As a Partner Manager at MarketStar embedded in Pinterest's SMB program, I managed a portfolio of small business advertisers — advising on campaign strategy, growing spend, and re-engaging dormant accounts. The job was part sales, part consultant, part data analyst. I exceeded quota by activating cold accounts and squeezing more from the ones already running.

$500K+
Ad Budgets Managed
SMB
Portfolio Focus
↑
Exceeded Quota

Scope

Pinterest Ads Account Growth Campaign Strategy Executive Education Portfolio Management
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Your business
could be next.

I take on a limited number of clients at a time. If you're serious about growing, let's find out if we're a fit.

Book a Discovery Call → View Pricing
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